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PRINCIPLES OF PURCHASING & SUPPLY  

LEARNING OUTCOME 5

Buying Situations

What are Buying Situations?

It is about understanding how much thought and effort a company puts into buying something. Sometimes it is a simple, routine purchase, and sometimes it is a big, complex decision.

1. Straight Rebuy:

: Buying the same thing from the same supplier, like always. 1

Detailed Explanation:

A straight rebuy is the most routine and straightforward buying situation. 2 It occurs when a company purchases the same goods or services from the same supplier as before, without any modifications or changes. 3 This is typically used for regularly needed items or services, such as office supplies, maintenance services, or raw materials. Because it is a recurring purchase, there is little to no new information needed. The company has established a relationship with the supplier, and the process is automated or streamlined. 4

For example, a company might have a standing order for printer paper from a specific supplier. 5 The purchasing department simply reorders the same quantity of paper at regular intervals, without needing to re-evaluate suppliers or negotiate new terms. This type of purchase is characterized by its efficiency and low risk. 6 Since the company is familiar with the supplier and the product, there is minimal uncertainty or decision-making involved. 7 The purchasing process is often automated, with purchase orders generated automatically based on inventory levels or pre-set schedules. 5 This frees up purchasing professionals to focus on more strategic activities. 8

2. Modified Rebuy:

: Buying something similar, but with some changes. 9

Detailed Explanation:

A modified rebuy occurs when a company purchases the same type of goods or services as before, but with some modifications or changes. 10 This might involve changes to product specifications, supplier terms, or pricing. 11

For example, a company might decide to switch to a different brand of office supplies, negotiate a new contract with its existing supplier, or request a change in delivery schedules. This type of purchase is more complex than a straight rebuy, as it requires some level of evaluation and decision-making. 12 The company may need to research alternative suppliers, compare prices and terms, or evaluate new product options. However, it is less complex than a new task purchase, as the company has some prior experience with the product or service. The reasons for a modified rebuy can vary. It might be due to changes in the company's needs, changes in market conditions, or dissatisfaction with the current supplier. For example, a company might decide to switch to a more environmentally friendly supplier, or it might need to adjust its delivery schedules to accommodate changes in production schedules. 13 This type of purchase requires careful consideration and evaluation to ensure that the changes meet the company's needs and objectives.

3. New Task:

: Buying something completely new for the first time.

Detailed Explanation:

A new task is the most complex and time-consuming buying situation. 14 It occurs when a company purchases goods or services for the first time. This might involve purchasing new equipment, implementing a new software system, or hiring a new type of consultant. Because this is a new purchase, The company has no prior experience with the product or service, so it requires extensive research, evaluation, and decision-making. The company must gather information about potential suppliers, evaluate their capabilities, and compare prices and terms. 15 This might involve conducting site visits, requesting samples, or obtaining references. The company may also need to involve multiple stakeholders in the decision-making process, such as engineers, finance professionals, and end-users. 16

For example, a company might decide to implement a new enterprise resource planning (ERP) system. This would require extensive research to identify suitable vendors, evaluate their software solutions, and negotiate a contract. This type of purchase is characterized by its high risk and uncertainty. Because the company has no prior experience with the product or service, there is a greater chance of making a mistake. Therefore, it is important to conduct thorough due diligence and involve multiple stakeholders in the decision-making process.

Evaluation of Suppliers

What is Supplier Evaluation?

It is like checking someone's references before hiring them. You want to make sure the companies you buy from are reliable, provide good products, and are easy to work with.

Why Evaluate Suppliers?

Key Evaluation Criteria:

1. Quality:

Detailed Explanation: This involves assessing the supplier's ability to consistently deliver products or services that meet the required specifications. This can include evaluating their quality control processes, certifications (e.g., ISO 9001), and past performance. You might examine samples, conduct site visits, or review customer testimonials. It is very important to ensure that the supplier can meet the quality standards that are required.

2. Price:

Detailed Explanation: This goes beyond simply comparing price tags. It involves evaluating the total cost of ownership, including factors such as shipping, handling, and potential warranty costs. It also involves assessing the supplier's pricing structure and negotiating favourable terms. You also need to look at if the price is stable, or if it fluctuates wildly.

3. Delivery and Logistics:

Detailed Explanation: This focuses on the supplier's ability to deliver goods or services on time and in the right condition. This includes evaluating their lead times, shipping capabilities, and inventory management practices. You also must see how well they handle unexpected delays.

4. Financial Stability:

Detailed Explanation: This involves assessing the supplier's financial health to ensure they can meet their obligations and remain a reliable partner. This can include reviewing their financial statements, credit ratings, and industry reports. You need to make sure they will be in business long term.

5. Capacity and Flexibility:

Detailed Explanation: This assesses the supplier's ability to scale their production or services to meet your changing needs. This includes evaluating their production capacity, flexibility to handle fluctuations in demand, and ability to adapt to new requirements.

6. Technology and Innovation:

Detailed Explanation: This focuses on the supplier's ability to leverage technology and innovation to improve their products, services, and processes. This can include evaluating their research and development capabilities, use of advanced technologies, and commitment to continuous improvement.

7. Communication and Customer Service:

Detailed Explanation: This involves assessing the supplier's responsiveness, communication skills, and customer service capabilities. This includes evaluating their ability to address inquiries, resolve issues, and provide ongoing support.

8. Ethical and Sustainable Practices:

Detailed Explanation: This evaluates the supplier's commitment to ethical lab or practices, environmental sustainability, and social responsibility. This can include reviewing their policies, certifications (e.g., Fair Trade), and public reputation.

Evaluation Methods:

Ongoing Evaluation:

Supplier evaluation is not a one-time event. It should be an ongoing process to monitor supplier performance, identify areas for improvement, and maintain strong relationships. Regular performance reviews and feedback sessions can help to ensure that suppliers continue to meet your needs and contribute to your success.

Local Buying

What is Local Buying?

Local buying means purchasing goods and services from businesses within your own community or region. 1 It is like choosing to shop at the farmers' market instead of a big supermarket.

1. Supporting the Local Economy:

: Helping businesses in your area to grow and thrive. 2

Detailed Explanation:

One of the primary benefits of local buying is its positive impact on the local economy. 3 When businesses purchase goods and services from local suppliers, they are directly investing in their own community. 4 This creates a ripple effect, as local suppliers are more likely to spend their earnings within the same community, further stimulating economic activity. 5 This can lead to increased job creation, higher tax revenues, and a more vibrant local economy.

For example, if a local restaurant sources its produce from nearby farms, it supports those farmers and their employees. 6 The farmers, in turn, may purchase supplies from local hardware stores or hire local contractors for farm maintenance. This cycle of local spending strengthens the entire community's economic base. Furthermore, local businesses are often more responsive to the needs of their community. 7 They are more likely to donate to local charities, sponsor community events, and participate in local initiatives. 8 This creates a sense of community pride and strengthens the social fabric. 9

2. Reducing Environmental Impact:

: Buying goods that do not have to travel far, reducing pollution. 10

Detailed Explanation:

Local buying can significantly reduce the environmental impact of purchasing. 11 When goods and services are sourced locally, they don't have to travel long distances, which reduces transportation costs and emissions. 12 This can lead to a smaller carbon footprint and a more sustainable supply chain. 13

For example, purchasing produce from local farms reduces the need for long-haul trucking, which consumes large amounts of fuel and contributes to air pollution. 14 Similarly, sourcing materials from nearby manufacturers reduces the need for international shipping, which can have a significant environmental impact. Moreover, local businesses are often more likely to adopt sustainable practices. They may use eco-friendly packaging, reduce waste, and implement energy-efficient operations. By supporting these businesses, companies can contribute to a more sustainable future. Additionally, local produce is often fresher, and requires less preservatives, which is better for the consumer. 15

3. Building Stronger Community Relationships:

: Getting to know the people you buy from and creating a stronger community. 16

Detailed Explanation:

Local buying fosters stronger relationships between businesses and their communities. 17 When companies purchase goods and services locally, they can build personal relationships with their suppliers. This can lead to improved communication, collaboration, and trust.

For example, a local bakery that sources its flour from a nearby mill can develop a close working relationship with the miller. This allows them to discuss specific needs, address any issues quickly, and collaborate on new product development. 18 Furthermore, local businesses are often more responsive to the needs of their customers. 19 They are more likely to provide personalized service, offer flexible solutions, and address any concerns promptly. This creates a sense of loyalty and strengthens the bond between businesses and their communities. By supporting local businesses, companies can contribute to a more vibrant and connected community. 20

4. Increased Agility and Responsiveness:

: Getting what you need faster and more easily.

Detailed Explanation:

Local suppliers are often more agile and responsive to the needs of their customers. 21 They can provide faster delivery times, offer more flexible terms, and adapt quickly to changing requirements. 22 This can be particularly important for businesses that need to respond quickly to market demands or unexpected events.

For example, a local print shop can provide faster turnaround times for urgent printing needs compared to a national printing company. 23 Similarly, a local repair service can respond quickly to equipment breakdowns, minimizing downtime. This increased agility and responsiveness can give businesses a competitive advantage. Furthermore, local suppliers are often more willing to accommodate special requests or provide customized solutions. 24 They understand the local market and can offer insights and expertise that may not be available from national or international suppliers. 25

5. Supporting Unique Local Products and Services:

: Finding special things, you can only get in your area.

Detailed Explanation:

Local businesses often offer unique products and services that reflect the character and culture of their community. 26 By supporting these businesses, companies can access these unique offerings and differentiate themselves from their competitors.

For example, a local craft brewery might offer unique beers that are not available from national breweries. Similarly, a local artisan might create handcrafted goods that are not available from mass-market retailers. These unique products and services can add value to a company's offerings and enhance its brand image. Furthermore, local businesses often have a deep understanding of the local market and can provide insights into customer preferences and trends. 27 This can be valuable for companies that are looking to expand their market share or develop new products and services.

Single and Multiple Sourcing

What are Single and Multiple Sourcing?

It is about how many suppliers a company chooses to buy from. Single sourcing means buying from just one supplier, while multiple sourcing means buying from several different suppliers. 1

1. Single Sourcing:

: Buying everything you need from just one supplier. 2

Detailed Explanation:

Single sourcing involves a company selecting and relying on a single supplier for a particular product or service. 3 This approach is often chosen when a specialized product or service is required, or when a strong, long-term partnership with a supplier is desired. By focusing on a single supplier, a company can build a close relationship, fostering trust and collaboration. 4 This can lead to benefits such as preferential pricing, priority service, and customized solutions. 5

For instance, a company requiring a highly specialized component for its product might choose to work exclusively with a supplier that has the expertise and capabilities to produce that component. 6 This allows for closer collaboration on design and development, ensuring that the component meets the precise specifications. 7 Furthermore, single sourcing can simplify logistics and reduce administrative overhead, as there is only one supplier to manage. 8 However, single sourcing also carries risks. 9 If the supplier experiences financial difficulties, production problems, or quality issues, the company's operations could be severely disrupted. 10 Therefore, it is crucial to carefully evaluate the supplier's reliability and financial stability before committing to a single sourcing strategy.

2. Multiple Sourcing:

: Buying the same thing from several different suppliers. 11

Detailed Explanation:

Multiple sourcing involves a company selecting and using multiple suppliers for the same product or service. 12 This approach is often chosen to mitigate risks, ensure supply continuity, and maintain competitive pricing. 13 By diversifying its supplier base, a company can reduce its reliance on any single supplier, minimizing the impact of potential disruptions. 14

For example, a company might choose to source raw materials from several different suppliers to avoid being dependent on a single source. This allows for flexibility in case one supplier experiences a production shutdown or delivery delay. 15 Multiple sourcing also promotes competition among suppliers, which can lead to better pricing and improved quality. 16 Suppliers are incentivized to perform well to maintain their business with the company. 17 Furthermore, multiple sourcing can provide access to a wider range of suppliers with different capabilities and expertise. 18 This can be beneficial for companies that require a variety of products or services. However, multiple sourcing can also increase administrative complexity, as there are more suppliers to manage. 19 It may also lead to less volume discounts, as the total volume is spread among multiple suppliers. 20 Therefore, it is important to carefully balance the benefits and risks of multiple sourcing when making purchasing decisions.

Reciprocity

What is Reciprocity?

Reciprocity is essentially the "you scratch my back, I'll scratch yours" principle. 1 It is the idea that when someone does something nice for you, you feel obligated to do something nice in return. 2 It is a fundamental social norm that influences how we interact with others. 3

1. The Obligation to Return Favours:

: Feeling like you must do something good for someone who did something good for you. 4

Detailed Explanation:

The core of reciprocity lies in the feeling of obligation. When someone provides us with a gift, a favour, or a service, we often experience a psychological pressure to reciprocate. 5 This pressure arises from a sense of fairness and social balance. We feel that we should not be indebted to others and that we should return the favour to maintain a harmonious relationship. This principle is deeply ingrained in human behaviour and is observed across various cultures. 6

For instance, if a colleague helps you with a difficult task, you might feel compelled to offer them assistance with their work in the future. This sense of obligation is not necessarily conscious; it can operate at a subconscious level, influencing our behaviour without us fully realizing it. In business, this might manifest as a supplier offering a small discount or a free sample, hoping that the buyer will feel inclined to place a larger order. This is because people generally dislike feeling that they are taking without giving back. The feeling of being in someone's debt can be uncomfortable, and reciprocating helps to restore a sense of equilibrium. This principle is a powerful driver of social cooperation and can be used to build strong relationships. 7

Make or Buy Decisions

What are Make or Buy Decisions?

It is when a company decides whether to produce something themselves ("make") or purchase it from an outside supplier ("buy"). 1 It is like deciding whether to bake a cake from scratch or buy one from the bakery.

1. Evaluating Core Competencies and Strategic Focus:

: Figuring out what your company does best and sticking to it.

Detailed Explanation:

One of the most critical aspects of a make or buy decision is evaluating the company's core competencies and strategic focus. Core competencies are the unique strengths and capabilities that give a company a competitive advantage. 2 When making a make or buy decision, companies need to assess whether producing a particular product or service aligns with their core competencies. If it does, then making it in-house might be the better option. If not, then buying it from an external supplier might be more efficient and cost-effective.

For example, a software company whose core competency is developing innovative software might choose to outsource the manufacturing of hardware components. This allows the company to focus on its core strength, which is software development, while relying on a specialized supplier for hardware production. 3 Similarly, a manufacturing company that specializes in producing metal parts might choose to outsource its marketing and sales functions. This allows the company to focus on its production capabilities while relying on a marketing agency to handle its sales and marketing efforts. By focusing on their core competencies, companies can improve their efficiency, reduce costs, and enhance their competitive advantage. It is about concentrating on what you do best, and letting others handle what they do best.

Buying Abroad (International Sourcing)

Buying abroad, or international sourcing, has become increasingly common for businesses of all sizes. Here are some of the key reasons why companies choose to purchase goods or services from suppliers in other countries:

1. Lower Labour Costs:

Detailed Explanation: Often, the most significant driver for buying abroad is the potential for substantial cost savings due to lower lab or costs in certain countries. This is especially true for manufacturing industries where lab or represents a significant portion of the production cost. Companies may relocate production or source components from countries with lower wage rates, allowing them to offer more competitive prices on their finished products. This can be especially true for products that are lab or intensive, such as clothing, or electronics assembly.

2. Access to Specialized Skills and Resources:

Detailed Explanation: Some countries possess unique skills, resources, or expertise that are not readily available domestically. This can include access to rare raw materials, specialized manufacturing capabilities, or highly skilled lab or in specific industries. For example, a technology company might source specialized components from a country known for its advanced electronics manufacturing. A jewellery company might source precious stones from a country that has those stones in abundance. This allows companies to access resources and capabilities that would be difficult or impossible to obtain domestically.

3. Increased Capacity and Scalability:

Detailed Explanation: Overseas suppliers may have greater production capacity or scalability than domestic suppliers, allowing companies to meet increased demand or handle large-scale projects. This can be particularly important for companies experiencing rapid growth or those that need to ramp up production quickly. For example, a company launching a new product might need to source components from a supplier with the capacity to produce large volumes quickly. Using overseas suppliers, allows for the ability to rapidly increase, or decrease production, depending on the current needs.

4. Access to New Markets and Technologies:

Detailed Explanation: Buying abroad can provide access to new markets and emerging technologies. This can be particularly important for companies looking to expand their global reach or stay ahead of the competition. Sourcing from suppliers in other countries can provide insights into local market trends, consumer preferences, and emerging technologies. For example, a company might source innovative products from a technology hub in another country to introduce them to its domestic market. This can also allow for the ability to sell products in the country that they are manufactured.

5. Reduced Material Costs:

Detailed Explanation: In addition to lab or costs, material costs can also be lower in some countries. This can be due to factors such as lower raw material prices, favourable exchange rates, or government subsidies. For example, a company might source steel from a country with abundant iron ore reserves and lower production costs. This can result in significant cost savings for the company.

6. Increased Competition and Supplier Diversification:

Detailed Explanation: Sourcing from overseas suppliers can increase competition among suppliers, leading to better pricing and improved quality. It also allows companies to diversify their supplier base, reducing their reliance on any single supplier or region. This can mitigate risks associated with supply chain disruptions. For example, a company might choose to source components from suppliers in multiple countries to avoid being dependent on a single source. This diversification can enhance supply chain resilience.

Challenges Encountered When Buying from Abroad

What are Challenges When Buying Abroad?

It is about the extra problems that come up when you buy things from companies in other countries. 1 Think of it as the extra steps and difficulties you face when ordering something online from a website in a different language.

1. Cultural and Language Barriers:

: Not understanding the way people do business in other countries or having trouble talking to them.

Detailed Explanation:

One of the most significant challenges in international purchasing is navigating cultural and language differences. 2 Business practices, communication styles, and negotiation tactics can vary widely across countries. 3 This can lead to misunderstandings, delays, and even conflicts. 4

For example, in some cultures, direct communication is valued, while in others, indirect communication is preferred. 5 Understanding these nuances is crucial for building effective relationships with foreign suppliers. 6 Language barriers can further complicate matters, making it difficult to communicate clearly and accurately. 7 Even if both parties speak English, differences in accents, idioms, and technical terminology can lead to misinterpretations. For instance, a simple misunderstanding about delivery terms due to language differences could lead to significant delays and financial losses. Furthermore, cultural differences can affect how contracts are interpreted and how disputes are resolved. It is vital to invest in cross-cultural training and language skills to mitigate these challenges. Building relationships with local intermediaries or agents can also help bridge cultural and language gaps and make communication easier. 8

2. Longer Lead Times and Logistics Complexity:

: It takes longer to get things shipped from far away, and it is more complicated.

Detailed Explanation:

Buying from abroad often involves longer lead times due to the increased distance and complexity of international shipping. 9 This can be particularly challenging for companies that operate on tight schedules or require just-in-time delivery. International logistics involves navigating customs regulations, dealing with different transportation modes, and managing potential delays due to weather or political instability. 10

For example, shipping goods from Asia to Europe can take several weeks, and any delays in customs clearance or transportation can further extend the lead time. 11 This can lead to increased inventory holding costs, production delays, and potential stockouts. Furthermore, international shipping involves complex documentation requirements and compliance with various regulations. 12 Failure to comply with these requirements can result in delays, fines, or even seizure of goods. 13 Companies must carefully plan their logistics and work with experienced freight forwarders and customs brokers to ensure smooth and timely delivery. Also, the further the items travel, the higher the risk of damage.

3. Currency Exchange Rate Fluctuations:

: The value of money changes, so the price you pay can change too.

Detailed Explanation:

Currency exchange rate fluctuations can significantly impact the cost of buying from abroad. 14 Changes in exchange rates can make imported goods more or less expensive, affecting a company's profit margins. 15

For example, if a company agrees to a price in a foreign currency and the exchange rate subsequently changes, the actual cost of the goods may be higher or lower than anticipated. This can make it difficult to budget and plan for purchases. Companies can mitigate this risk by using hedging strategies, such as forward contracts or options, to lock in exchange rates. 16 However, these strategies can also add to the overall cost of purchasing. It is also important to consider the long-term stability of the foreign currency and the potential for political or economic instability in the supplier's country, as these factors can also affect exchange rates.

4. Quality Control and Supplier Monitoring:

: It is harder to check the quality of goods and keep an eye on suppliers when they are far away.

Detailed Explanation:

Maintaining quality control and monitoring supplier performance can be more challenging when buying from abroad. 17 Distance and cultural differences can make it difficult to conduct on-site inspections and audits. Companies must rely on clear specifications, detailed contracts, and regular communication to ensure that suppliers meet their quality standards. 18

This might involve hiring third-party inspection services or establishing local offices to monitor supplier performance. For example, a company might require suppliers to provide certificates of analysis for all incoming materials and conduct random inspections to verify their quality. However, even with these measures, it can be difficult to detect defects or inconsistencies in products manufactured overseas. Furthermore, resolving quality issues can be more complex and time-consuming when dealing with foreign suppliers. 19 This can lead to delays in production and increased costs. 20

5. Legal and Regulatory Compliance:

: Different countries have different laws, and you must make sure you follow them all. 21

Detailed Explanation:

Buying from abroad involves complying with a complex web of legal and regulatory requirements. 22 This includes import and export regulations, customs laws, product safety standards, and lab or laws. 23 Companies must ensure that their suppliers comply with all applicable laws and regulations in their respective countries. 24

Failure to comply can result in fines, penalties, or even legal action. For example, companies must ensure that their suppliers do not use forced lab or child lab or and that their products meet all relevant safety standards. 25 This requires careful due diligence and ongoing monitoring of supplier practices. Also, international contracts are more complex, and require more legal expertise. 26

6. Intellectual Property Protection:

: Making sure your ideas and designs do not get stolen.

Detailed Explanation:

Protecting intellectual property (IP) can be a significant concern when buying from abroad, especially in countries where IP laws are weak or poorly enforced. 27 Companies must take steps to protect their IP, such as trademarks, patents, and copyrights, to prevent counterfeiting and infringement. 28

This might involve registering IP in the supplier's country, including IP protection clauses in contracts, and conducting regular audits of supplier facilities. For example, a company might require suppliers to sign non-disclosure agreements and implement security measures to prevent unauthorized access to confidential information. However, even with these measures, there is always a risk of IP theft when working with foreign suppliers.

Capital Goods Quiz

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